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SMALL BUSINESS NEWS

9 Nov 2012

 

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Small Business Saturday 2012

 

Small Business Saturday is an American shopping holiday created by American Express. It is held on the Saturday after Thanksgiving. That is on 24 November 2012.

Small Business Saturday was first celebrated on November 27, 2010. It was created as a contrast to Black Friday for big box stores and Cyber Monday for online shopping.
Small businesses should take advantage of social media to promote their businesses and remind customers and potential customers of this uniquie opportunity to support local small businesses. Use hash tag #SmallBusinessSaturday. Draw customers in by offering discounts and giveaways.

Sources:
American Express


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