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Key Economic Indicators 
Item  Rate 
CPI: 0.1% (Jul 2017) 
GDP Growth:   3% (2ndQTR 2017)
Bank Prime Interest Rate:   4.25%
Consumer Confidence:  122.9% (Aug 2017) 
Small Biz Confidence:  105.2% (Jul 2017) 
Avg Gas Price:  $2.66 

































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What Is Marketing

In layman terms think of marketing as the engine that drives the train.  You can build a beautiful train, but without the engine it will go nowhere.  You can have a great product or provide a great service, but if no one knows about it there will be no sale.  Marketing is the means by which you communicate and deliver value to your customer.  It is the process through which you build strong relationships with your customers.

Why Should You Market Your Business

In short marketing is key to the success of any business.  If you want your potential customers to know that your business exist you must  market to them.

Marketing can be a cost effective.  Not all forms of marketing is expensive.  Some of the most effective form of marketing is very inexpensive.

Implementing Marketing

  You have many options to advertise your goods or services to the public.  What form is best depends on the goods or service you’re offering, your budget, who you want to target and how you want to target them.  Some form of advertising are more expensive than others.  Examine the choices below and determine which is best for you.



Check out this awesome infographic that compares
cost between the different forms of advertising by
IAS Promotes: 

See also, Make The Sale..






























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