Social networking marketing refers to the use of social networking media to promote your business.  Social media, encompasses many Internet-based tools that make it easier for people to listen, interact, engage and collaborate with each other.   These tools allow you to promote your business by building communities based on common interest, share videos and share your experiences.

You should use social networking to keep your customers up to date with the company has to offer them.

Networking is key to building a successfull business.

Consumers expect businesses to be active in social networking spaces and have an interaction with them.