What Is Internet Marketing

Internet Marketing is using the resources on the Internet to promote your business.  These resources include:

Why Use the Internet To Market Your Business

According to the Internet World Statistics over 2 billion people worldwide use the Internet in 2011. Over 12% or 273,067,546 of those users are in North America.  This is a vast customer base that you could reach through the Internet. If your business cater to people worldwide then your pool of potential customers is 2,267,233,742.  The most cost effective way to reach this customer base is via the Internet.