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Banner Ads |
Banner ads are
advertising that
scroll along the top of the screen horizontally.
You get to choose the
size of the ad but the banner ad service provider decides
where on your page to place the banner and what ads are ran
in that space. They control the rotation of ads in
that space and hence are also able to use that space for
paid advertising. This is why it is free to you. They
do so by placing a code in your web page.
However, some banner
services do charge a fee to place your banner ads on other
websites. In this case it is no longer a banner
exchange, but a paid banner advertising service.
See a list of
service providers below |
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Pop-Ups |
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Pop-ups: These are ads that
pop-up in small windows in front of the current viewing
screen.
Because of the growing
unpopularity of this form of advertising it is not offered
as a viable advertising method anymore. |
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Pop-Under Advertising |
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Pop-under ads are
advertising that
pop-up in small windows behind the current viewing
screen. The viewer do not see the ad until they
close or minimize their viewing window. This ad is
normally displayed in 800x600 pixel size.
See a list
of service providers below that can generate
this type of ad for you and place them on popular
websites to bring you customers.
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Online Classifieds |
Online
Classifieds are advertising services on the web that
lets individual and businesses advertise their products or
services with a simple text ad as you would in the
classified section of a newspaper.
Below is a list of
online classifieds where you can advertise your products or
services.
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Pay-Per-Click Advertising |
Pay-Per-Click Ads are advertisement that
you placed on a web site or a search engine that you
agree to pay the web site owner or search engine a fee
every time someone clicks on your ad.
You can place
Pay-Per-Click ads on other website as well as on
your own website.
See a list of service
providers below for placing Pay-Per-Click ads on other
websites.
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| Organization |
Description |
Cost |
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Ask.com |
Promote your ads on Ask.com Search Engine. Also provides
listing on the Lycos Search Engine. |
You determine what you will pay by stipulating your daily
and monthly budget. |
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Bidvertiser |
Promote your website on the web through pay per click ads. |
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Google AdWorks |
Promote your ads on Google and thru their online
Advertising Network. |
You determine what you will pay by stipulating your daily
and monthly budget. |
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Microsoft
Advertising |
Microsoft
Advertising lets you advertise using Pay-Per-Click
on both Bing and Yahoo simultaneously. |
You determine what you will pay by stipulating your daily
and monthly budget. |
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Submit Express |
Provides Email marketing services, Paid Inclusion, Search
Engine submission, Pay Per Click services, etc. Rent email
lists and conduct mass emailing. |
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Yahoo |
Promote your ads on Yahoo and thru their online Advertising
Network. |
You determine what you will pay by stipulating your daily
and monthly budget. |
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Online Directories |
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Online Directories
are electronic
directories that are accessible over the Internet. Allows
for businesses to list their company information which
can be searched and accessed worldwide. Directory
listings show up in Search Engine searches. There are
over 1,400 good directories on the web.
You can submit
individually to each directory you can use a submission
services to submit to multiple directories.
To submit to multiple
directories at one time go to:
Directory Critic. They charge only $0.14 per
directory. This is a one time fee.
Below is a list of
Directory service providers that you can submit to
individually. There is not fee if you submit to each
directory yourself. |
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Paid Search/Sponsored
Advertising |
Paid Search ads are when you pay a
search engine to list your website in the top 10 ranking
of most requested web pages that return a search result.
The ad appears in the top or right part of the
results pages.
You pay for
the ad based on the Pay-Per-Click (PPC) method.
Hence you get to determine how much you want to
spend.
See below for
service providers of Paid Search Advertising.
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| Organization |
Description |
Cost |
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Yahoo |
Reach over 30
percent of the US search population with Yahoo
search advertising. |
you set your
budget |
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Google |
Google is the
world's largest search engine and captures the
largest share of the online advertising market. |
you set your
budget |
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Microsoft Advertising |
Microsoft
Advertising gets you on Bing and Yahoo paid search
advertising simultaneously. Together they
capture 30 percent of the U.S. online advertising
market. |
you set your
budget |
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Insertion Media |
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Insertion Media
is the placement of a video ad on a web page which
appears in a small window as opposed to a static ad.
There are a
number of software that you can use to create your
video.
Click here to see a list of software that you
can use to create your vide. |
