Product packaging/labeling is an
important task when it comes to selling a product. In
order to sell a product you have to package it to sell.
The first time a potential customer see your product will be
in it's packaging. Therefore, your packaging has to
make a good first impression to draw them in and peak their
interest. But, the your product will never make it to
retail shelves if they don't comply with the dimensions and
weight requirements of retailers or don't meet labeling
guidelines as stiuplated by law.
During the Product Development phase
you must consider how your products will be packaged.
Your Product should be packaged so that they can be
protected during distribution, storage, sale and use.
Examples of eye catching product
designs:
-
Creative Bloq -
I Can Be Creative -
Creative Guerrilla Marketing -
Make Your Ideas Art -
Hongkiat
Another way to learn about product
design is to attend
product design packaging tradeshows.
You may want to attend one of these events before choosing a
design company to work with. Many design companies
attend these events, hence, it is also a place where you can
find a company work with.
You can also ask your manufacturer
if they perform package design/labeling services as well as
packaging services. Most manufacturers will also
perform this task. In that case you can work with just
one entity to get it all done at less cost.
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