All businesses needs sales leads to grow.  Sales leads are potential consumers that you can reach out to and convert them to a consumer of your brand.  There are several ways that you can go about getting sales leads. 

 

Manual:  

 

You can manually attempt to generate sales on your own using tools available in social media, collecting that information on your website, networking events and webinars.

 

Buy a List:  

 

You also have the option to buy “Qualified Lists”.  Qualified Lists are potential consumers who’ve been screened based on the criteria you’ve provided and deemed most likely to become a consumer of your brand.

 

Outsource: 

 

You can also outsource  this function and let another organization perform this function for you for a fee.