SKU represents every unique item (product or Service) that
you are offering. For example, if you have a retail
store where you're selling clothing then every item of
clothing is an SKU. That is, small white shirts of the
same brand, medium white shirts of the same brand, large
white shirts of the same brand, etc. A unique
identifier such as an barcode/item number/part
number/catalog/inventory number is assigned to each SKU.
Scale refers to the ability of a business to grow by
increasing revenues with little or no increase in it's
operating expenses. If a business
can sell more products with little or no increase in it's
operating expenses then that is a business that can scale.
Scalable businesses are what investors like to invest in.
This is an economic benefit (such as a tax allowance or duty
rebate) or financial aid (such as a cash grant or soft loan)
provided by a government to (1) support a desirable activity
(such as exports), (2) keep prices of staples low, (3)
maintain the income of the producers of critical or
strategic products, (4) maintain employment levels, or (5)
induce investment to reduce unemployment. The basic
characteristic of all subsidies is to reduce the market
price of an item below its cost of production. Source:
Business Dictinoary
Supply
In economics supply refers to the amount of goods that are
available for sale.
A target market is a group of customers that the business
has decided to aim its marketing efforts and ultimately its
merchandise towards. A well-defined target market is the
first element to a marketing strategy. The target market and
the marketing mix variables of product, place
(distribution), promotion and price are the four elements of
a marketing mix strategy that determine the success of a
product in the marketplace.. Source:
Wikipedia
Tax Shelters are any method that legally allow you to reduce
your taxable income resulting in a reduction of tax
payments. It includes investments that qualify for special
tax treatment or creates trax deferrment, depreciation, etc.
This is the product development stage where the product and
its marketing plan are exposed to a carefully chosen sample
of the population for deciding if to reject it before its
full scale launch. Test marketing is an experiment conducted
in a field laboratory (the test market) comprising of actual
stores and real-life buying situations, without the buyers
knowing they are participating in an evaluation exercise.
Source:
Business Dictionary.
This is government imposed restrictions on international
trade. These restrictions take the form of import
license, export license, quotas, subsidies, embargo,
currency devaluation, etc.
According
to the USPTO "a trademark is a
word, phrase, symbol, and/or design that identifies and
distinguishes the source of the goods of one party from
those of others.
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